Thomas Gilmore

Thomas Hewitt Gilmore

Instructor - Adjunct

Professional Summary

I am a designer—a hybrid advertising and marketing professional with a strong background in the brand strategy, design and implementation of retail and consumer packaged goods—across all media touchpoints.

Making an emotive connection with people—by leveraging strategy and design—is at the heart of my work.

Throughout my career, I have delivered the best possible level of creativity, service and leadership for a variety of clients including: Procter & Gamble, GE Appliances, Kraft, Yum! Brands, Darden, PepsiCo, Frito-Lay, Mead, Smucker's, Lowe’s, Tyson, Heinz, AT&T, Valvoline, Pfizer, Wendy's, Hunter, Borden, World Finer Foods, World Kitchen and John Morrell.

I am committed to lifelong learning through intellectual, creative and personal growth—striving to inspire the next generation of creatives through my work as an Adjunct Faculty member at Miami University, University of Louisville and University of Cincinnati.

Education

MDes: University of Cincinnati 2012 (Design)

BFA: Bowling Green 1992 (Graphic Design)

Research and Practice Interests

• Corporate Communications
• Competitive Audit
• Workshop Development
• Consumer Research
• Brand Strategy and Positioning
• Brand Character and Architecture
• Brand Identity and Guidelines
• Creative Concepting
• Photography Direction
• Package Design
• Design Implementation
• Supply Chain Management
• Presentation Design
• Marketing Strategy
• Social Media Marketing
• Advertising
• Digital Marketing
• User Experience Design (UED)
• Artificial Intellegence Content Generation

Positions and Work Experience

2008 -2020 Adjunct Instructor, Miami University,

2014 -2020 Adjunct Instructor, University of Louisville,

2008 - Creative Consultant, Gilmore Branding and Design, LLC,

1995 -2000 Graphic Designer, Interbrand,

2000 -2003 Team Leader, Interbrand,

2003 -2005 Brand Identity Manager, Interbrand,

2005 -2008 Senior Brand Identity Manager,

2008 -2009 Director of Integrated Brand Strategy , RGI,

2011 -2011 Manager, Design Research and Marketing Innovation, PepsiCo Frito Lay,

2010 -2012 Graduate Student and Instructor , University of Cincinnati,

2014 -2018 Director, Business Communications and Specialty Services , Scoppechio Advertising,

2013 -2014 Director, Design Strategy and Innovation, Scoppechio Advertising,

2020 - Adjunct Instructor, University of Cincinnati,

2021 -2022 Olay Digital Design Manager, Procter & Gamble,