Jane Z Sojka

Dr. Jane Z. Sojka graduated with honors in English from Indiana University and obtained her M.B.A. from Wichita State University and her Ph.D. from Washington State University. She has taught a wide range of marketing courses including marketing principles, consumer behavior, and professional selling. She has taught MBA courses, doctoral teaching workshops, on-line courses, and executive education programs. She is a past recipient of multiple teaching awards including the Academy of Marketing Science Outstanding Teaching Award was recently awarded the AMA Innovative Excellence in Marketing Education award. She was named a Lindner College of Business Teaching Fellow in 2015 and received the Excell Teaching Award in 2016. Dr. Sojka was instrumental in establishing the Center for Professional Selling at the University of Cincinnati. Dr. Sojka has worked as a marketing consultant to large and small businesses across the country. Prior to her consulting activity, she was employed as a buyer and materials manager for the Coleman Company in Wichita Kansas. She has published in marketing journals, has authored teaching materials, and presented papers at national conferences. Her research interests include affect and decision processing, sales and sales management, visual/verbal communication, and marketing pedagogy.

Ph D: Washington State University Pullman, WA, 1995 (Marketing)

MBA: Wichita State University Wichita KS, 1984 (Marketing)

BA: Indiana University Bloomington IN, 1976 (English)

Affect and Cognition in Consumer Decision-making, Sales and Sales Management, Marketing Education Pedagogy

09-1979 -08-1984 Materials Manager, Responsible for coordination of all component part used in manufactoring of heating and air conditioning equipment, Coleman Company,

Investigators:Sojka, Jane Ziegler 01-2018 -12-2018 LCB Faculty Development Grant 2500 Funded Type:Grant Level:The University of Cincinnati

Published Abstracts

Corinne Novell;Machleit, Karen; "Closing the Gender Gap in Confidence: Using an All-Female Marketing Class to Increase Confidence Levels in Women" .[Abstract]

Sojka, Jane Negotiate Like a Girl .[Abstract]

Karen Machleit Teaching Confidence: Students Learn How to Overcome Fear of Failure, Increase Resiliency, and Gain Confidence in Their Ability .[Abstract]

Other Publications

Novell, Corinne; Machleit, Karen; Sojka, Jane (2016. ) • “Are Good Salespeople Born or Made? An Implicit Theories Perspective with Implications for Hiring and Training,” .36 (4 ) , Journal of Personal Selling and Sales Management

Sojka, Jane (2014. ) Developing a Stakeholder Approach for Recruiting Top-level Sales Students . (36 (April) ) , Journal of Marketing Education

Dugan, Riley; Kellaris, James; Orr, Linda; Sojka, Jane (2013. ) Sales Job Applicant Tradeoffs between Corporate Social Responsibility and Compensation Levels . National Conference in Sales Management

Wang, Xin; Dugan, Riley; Sojka, Jane (2013. ) CRM Systems with Social Networking Capabilities: The Value of Incorporating a CRM 2.0 System in Sales/Marketing Education .23 (3 Fall ) , Marketing Education Review

Sojka, Jane; Lynn Kwak Salesperson Preference among Hispanic and Asian Immigrants . American Journal of Business/Emerald

Invited Presentations

Rapien, David; Sojka, Jane (03-29-2017. ) Women in the Workforce - Feminisim and Diversity .Diversity Panel, Alpha Kappa Psi, Baldwin. Roundtable. . Level:Local

04-2018 Excellence in Service to Research Award For streamlining the IRB review process and service on the IRB board (reviewing all LCB protocols) Level:College Type:Scholarship/Research

04-2018 Ronald J. Dornoff Fellow of Teaching Excellence Awarded for creativity in the classroom Level:College Type:Teaching

04-2017 Lindner College of Business Teaching Fellow Level:College Type:Teaching

2016 Dean"s List for Teaching Excellence

08-2016 Solomon-Marshall-Stuart Award for Innovative Excellence in Marketing Education Promote innovative teaching Level:International Type:Teaching

04-2016 EXCEL Teaching Award Level:College Type:Teaching

2015 Dean"s List for Teaching Excellence

2015 Lindner College of Business Teaching Fellow

05-2015 Academy of Marketing Science Outstanding Marketing Teacher Award Level:International Type:Teaching

2014 Dean"s List for Teaching Excellence

04-2011 Turner Scholar Faculty Award Recognition of faculty who have helped Turner Scholars Level:University Type:Teaching

Freshman Learning Community Engagement 10-2017

Cincinnati Better Business Bureau Center for Ethics (Offer input on Ethic Center activities ) Board Member Type:Community Service Level:Public 05-2015

Sales Education Foundation (promote sales education among higher education and recruiters ) Board Member Type:Community Service Level:Public 01-2014

C-Ring Women"s Leadership Award Committee (Determine winner of C-Ring award ) Committee Member Type:University Level:University 01-2018

Theta Phi Alpha (Advise and mentor sorority women ) Faculty Advisor Type:University Level:University 03-2015

Student Athlete New Student Orientation (Present workshop to incoming student athletes about best practices for faculty-student engagement and student success ) Prepare/Grade Certification Exams Type:University Level:University 06-2018 -09-2018

UC Medical School Initiatives for Women (presented two workshops for women faculty in the UC Medical School-one on negotiation, the other on learning resiliency ) Guest Speaker Type:University Level:University 01-2018 -04-2018

UC Clermont College Mentoring Program (Developed workshop for branch campus students to increase confidence and build resiliency ) Workshop Organizer Type:University Level:University 02-08-2018 -02-08-2018

Elect Her National Program (Conducted Workshop to increase confidence in women as related to running for office ) Type:University Level:University 10-2017 -11-04-2017

Applied Center for Ethics (Help UC start a much-needed Center for Ethics ) Executive Board of Directors Type:University Level:University 04-2017 -09-2017

UC Dance Marathon (Help students raise money for Cincinnati Children"s hospital ) Faculty Advisor Type:University Level:University 04-2016 -08-2017

UC Fishing Club (club started by former marketing students ) Faculty Advisor Type:University Level:University 04-2016 -08-2017

DECA (help students start UC chapter ) Faculty Advisor Type:University Level:University 03-2015 -08-2017

Mentor (Mentor new women Ph.D. educators in the department (Esta Shah and Roseann Hassey) ) Faculty Mentor Type:Departmental Service Level:Department 2017

Undergraduate Programs Team (Undergraduate Program Director for Marketing and Professional Selling ) Committee Member Type:Departmental Service Level:Department 2015

Professional Selling Instructors (Orient new sales instructors to sales labs, sales role play expectations, assignments, syllabus, exams etc. Order textbooks and facilitate role plays ) Faculty Mentor Type:Departmental Service Level:Department 2013

LCB Honors committee (brainstorm ideas for honors curriculum ) Committee Member Type:Departmental Service Level:Department 01-2018 -2018

Marketing Dept Head Reappointment Committee Member Type:Departmental Service Level:Department 01-2018 -04-2018

Faculty Appointment Committee (review materials for faculty appointments ) Committee Member Type:Departmental Service Level:Department -2017

Pi Sigma Epislon Professional Sales Fraternity (Faculty advisor for PSE. Help students organize, promote organization. Identified guest speakers ) Faculty Advisor Type:Departmental Service Level:Department 09-15-2011 -2015

Professional Sales Leaders Club (Began inclusive sales group for students serious about sales careers ) Faculty Advisor Type:Departmental Service Level:Department 01-04-2011 -2013

Institutional Review Board Member (Review research (medical & social science) using human subjects. Review and approve all LCB research. Approve all research protocols for LCB, voting member of IRB, attending meetings twice/monthly, keep all CITI certifications up to date, named IRB Top Twenty Reviewer based on number of reviews generated (364 reviews), achieved a 40 day turnover for exempt reviews ) Voting Member Type:University/College Service Level:University 2014

Retention Committee (provide plan to improve CoB retention ) Attendee, Meeting Type:University/College Service Level:University 02-2011

Women"s Empowerment Day LWIB (Presented talk on building resiliency as part of the Women"s Empowerment Day conference ) speaker Type:University/College Service Level:University 03-2018 -03-2018

Guest Speaker-St. Ursula (Per Brian Fanelli"s request-Talk to HS women about women in management and opportunities at LCB ) guest speaker Type:University/College Service Level:University 12-01-2017 -12-01-2017

Association for Consumer Research (reviewed manuscripts ) Reviewer, Conference Paper Type:Prof. Org. Level:Service to Professional Associations

American Journal of Business (Review papers and establish policy ) Editorial Review Board Member Type:Prof. Org. Level:Service to Professional Associations 04-2011

Review of Business (review papers and suggest journal direction ) Editorial Review Board Member Type:Prof. Org. Level:Service to Professional Associations 01-2009

AMA (Reviewed manuscripts for AMA Winter Conference ) Reviewer, Conference Paper Type:Prof. Org. Level:Service to Professional Associations 10-2017 -11-2017

Society for Marketing Advances (reviewed two papers ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations -06-01-2011

Association of Consumer Psychology,

Association of Consumer Research,

2014 -2015: American Marketing Association,

IND STUDY IN MKTG

PROFESSNL SELLING

WOMEN IN SALES

WOMEN IN SALES

WOMEN IN SALES

PROFESSNL SELLING

PROFESSNL SELLING

TEACHING ASSISTANT

WOMEN IN SALES

WOMEN IN SALES

WOMEN IN SALES

INTROMKTG

INTROMKTG

INTROMKTG

TEACHINGASSISTANT

PROFESSNL SELLING

MKTG INDPNDENT STUD

PROFESSNL SELLING

WOMEN IN SALES

WOMEN IN SALES

WOMEN IN SALES

INTRO MKTG

INTRO MKTG

INTRO MKTG

TEACHING ASSISTANT

PROFESSNL SELLING

Professional Selling

Professional Selling

Women in Sales

Women in Sales

Introduction to Marketing

Introduction to Marketing

Introduction to Marketing

Teaching Assistant

Professional Selling

Sales Practicum

Teaching Assistant

Women in Sales

IND STUDY IN MKTG

INTRO MKTG

INTRO MKTG

INTRO MKTG

PROFESSNL SELLING

PROFESSNL SELLING

SALES PRACTICUM

Introduction to Marketing

Introduction to Marketing

Professional Sales

SPORT SALES PROJECT

Independent Study in Marketing

Introduction to Marketing

Professional Selling

Sales Practicum

Sport Sale Project

Introduction to Marketing

Introduction to Marketing

Marketing Field Project

Professional Selling

Sales Practicum

Independent Study

Professional Selling

Professional Selling

Independent Study

Professional Selling

Selling & Society: Relationships Beyond Social Networks

Professional Selling

Professional Selling

Professional Selling

Special Topics in Marketing

Professional Selling

Professional Selling

Professional Selling

Special Topics in Mktg

Professional Selling

Professional Selling

01-2018 -07-30-2018 Life Design Studio for University Educators Attended intensive workshop at Stanford Developed Prototype module for summer bridge program, Stanford School of Design Palo Alto, California, United States Type:Workshop

08-2016 -08-2016 AMA Conference AMA Atlanta, GA Type:Conference Attendance

02-2016 -02-2016 AMA Winter Educators" conference AMA Las Vegas, Nevada Type:Conference Attendance

06-02-2011 -06-05-2011 Sales Educators" Academy Attend workshop on teaching sales and developing sales center, The Florida State University, Rollins College,and The University Sales Education Foundation, Orlando, FL, USA Type:Conference Attendance

Assignments

Description
Develop a sales program -instituted curriculum -devised and promoted new course -secured commitment from athletic dept. -began relationship with 23 new sales contacts -organized two corporate visits for sales students -invited six professional sales people to class -began sales leaders program -coached first UC sales team in NCSC -attended sales center consortium

Dates:
2011-09-15,

Accepted Contributions
Jane Sojka, Lynn ,  (Accepted). Salesperson Preference among Hispanic and Asian Immigrants. American Journal of Business/Emerald

 ,

Research in progress

Title:
Negotiate Like a Girl

Description:
Workshop Session Proposal for ACE Teaching Fall Conference

Research Type:
Scholarly

Title:
Teaching Confidence: Students Learn How to Overcome Fear of Failure, Increase Resiliency, and Gain Confidence in Their Ability

Description:
Academic manuscript reporting on results from Women in Sales class sponsored by P&G

Status:
On-Going

Research Type:
Scholarly


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425 Carl H. Lindner Hall
Phone: 513-556-7149
Fax: 513-556-0979
jane.sojka@uc.edu