BJ Zirger

B.J. Zirger is an Associate Professor of Strategic Management. She received both her MBA and Ph.D. degrees from Stanford University. She teaches strategic planning and implementation, competitive analysis, technology management and new product development courses at all levels (undergraduate, MBA and Ph.D.). Professor Zirger conducts research in the technology management field, and has studied topics such as success and failure in product development, organizational learning in the product development context, accelerating product development processes and benchmarking. She has published in Management Science, Research Policy, IEEE Transactions on Engineering Management, Industrial Marketing Management, Technology Analysis and Strategic Management, Journal of Engineering and Technology Management and American Business Review.

Ph D: Stanford University 1991 (Industrial Engineering & Engineering Mgmt (merged with Dept. of Management Science & Engineering (2000)))

MBA: Stanford University, Graduate School of Business 1982

BS: University of Florida Gainesville, Fl, 1978 (Industrial Engineering)

New product development and technology management. Multidisciplinary and collaborative instructional pedagogies. Models of on-line education and best practices.

09-01-2015 - Interim Associate Dean for Undergraduate Programs, Lindner College of Business Administration, University of Cincinnati,

07-2011 - Associate Dean for Online Education, Lindner College of Business, University of Cincinnati,

09-1997 - Associate Professor of Strategic Management, Lindner College of Business Administration, University of Cincinnati,

09-2006 -08-2007 Interim Director of the Center for the Enhancement of Teaching and Learning and Associate Professor of Strategic Management, University of Cincinnati,

07-2000 -08-2006 Director of Learning Technologies and Program Director, Cleveland Foundation grant, $1.5 M to enhance business education in the College of Business Administration, University of Cincinnati,

09-1991 -08-1997 Assistant Professor of Strategic Management, College of Business Administration, University of Cincinnati,

1990 -1991 Visiting Instructor of Management, Visiting Instructor teaching Quantitative Analysis, College of Business and Public Administration, University of Louisville,

1986 -1987 Teaching Assistant, College of Engineering, Stanford University,

1983 -1985 Research Associate, College of Engineering, Stanford University,

1982 -1983 Associate, Operations Management Services Group, Booz-Allen & Hamilton, Inc.,

1981 -1982 Teaching Assistant, College of Engineering, Stanford University,

04-1978 -08-1980 Production Team Manager & Process Engineer, Summer Interships 1975, 1976 and 1977. Full-time postion noted below. , Procter & Gamble Paper Products Division,

1976 -1978 Teaching Assistant, University of Florida,

Investigators:Zirger, BJ 01-01-2009 NIH/NIBB Poc-cent 9000000000 Not Funded Type:Grant Level:Federal

Investigators:Zirger, BJ; Heikenfeld, Jason; Kazmierczak, Mike; Harfmann, Anton 12-2008 Smart Light: Solar Collection, Conversion and Distribution in Urban Structures 20000 Currently Under Review Type:Grant Level:Private

Investigators:Zirger, BJ; Hall, Wayne 09-2007 -2008 President"s Office (UC/21 Initiative) Building Teaching Competencies that Enhance 21st Century Learning 50000 Funded Type:Grant Level:The University of Cincinnati

Investigators:Zirger, BJ; Murray, Dale; Harfmann, Anton; Davis, Christopher; Kazmierczak, Michael 2006 -2007 DOE reForm: UC"s Solar Decathlon Proposal 100000 Funded Type:Grant Level:Federal

Investigators:Zirger, BJ 09-2007 -11-2007 CoB Board of Governors Solar Decathlon Project (2006-2007) 4800 Funded Type:Grant Level:Other

Investigators:Zirger, BJ; Tsao, C; Harfmann, A; Christoforidis, A 2006 -2006 URC 3-D Enabled Lean Project Delivery 20000 Not Funded Type:Grant Level:The University of Cincinnati

Investigators:Zirger, BJ; Tsao, C; Harfmann, A; Christoforidis, A 2006 -2006 AIA LFRT (Large Firm Round Table) Building Information Modeling (BIM) in the Design Industry 650000 Not Funded Type:Grant

Investigators:Zirger, BJ; Privitera, M B; Vogel, C; Degen, S 2005 -2005 NSF Developing an Innovative Workforce for the Medical Device Industry 500000 Not Funded Type:Grant

Investigators:Zirger, BJ -2002 UCit Last Mile Funding: Broadband Networking for Video Conferencing and Streaming 10500 Funded Type:Grant Level:The University of Cincinnati

Investigators:Zirger, BJ; Barton, Sid; Lewis, Marianne -1998 UC Preparing Future Faculty Program Future Faculty Grant Proposal: Management Department 5000 Funded Type:Grant

Investigators:Zirger, BJ -1997 UC Faculty Development Council Train the Trainer 3250 Funded

Investigators:Zirger, BJ -1996 UC Faculty Development Council Building an Integrative Course Curriculum: Development of the Faculty Skills and Technology Learning Resources for the Management Integration Capstone Course 5000 Funded Type:Grant

Investigators:Zirger, BJ -1996 University Research Council The Factors that Effect Team Learning during New Product Development and its Impact on Product Performance 4000 Funded Type:Grant

Investigators:Zirger, BJ; Comer, J M; Kamath, Rajan -1994 Institute for the Study of Business Markets Leveraging Organizational Memory in the Product Development Process 2500 Funded

Published Abstracts

Zirger, BJ;Chasser, Anne New Models of IP Capitalization in Higher Education .[Abstract]

Zirger, BJ;Welsh, Ann;Murray, Dale;Privitera, Mary Beth;Chasser, Anne Structuring and Managing Multi-Disciplinary Collaborations .[Abstract]

Other Publications

Rutz, Eugene; Tappel, Jim; Zirger, BJ (2014. ) A MOOC with a Business Plan . ASEE

Zirger, BJ; Rutz, Eugene; Boyd, William Drew; Tappel, James; Subbian, Vignesh (2014. ) Creating pathways to higher education: A cross-disciplinary MOOC with graduate credit . IEEE Xplore

Welsh, Ann; Dehler,; Murray,; Privitera,; Zirger, BJ Designing to scale .

Zirger, BJ; Privitera, Mary Beth (05-2009. ) New Models of University-Industry Collaboration .20 (1 ) , Metropolitan Universities Journal

Zirger, BJ; Chassser, Anne; Privitera, Mary Beth; Welsh, Anne; Murray, Dale (09-2008. ) Leveraging Intellectual Property in Academic and Industrial Partnerships . IDSA National Education Conference

Zirger, BJ; Privitera, M B (12-2006. ) Transdisciplinary Product Development Education: Letting the Grain Out of the Silo . (Winter 2006 ) , Innovation

Zirger, BJ; Privitera, Mary Beth (08-2006. ) Letting the Grain Out of the Silo . ISDA National Education Conference

Welsh, Ann; Gales, Lawrence; Zirger, BJ (03-2005. ) Research on management of technology and innovation in a global context: An introduction .25 (01/02/19 ) , Journal of Engineering and Technology Management

Zirger, BJ (03-2000. ) Titel .17 (1 ) , Journal of Engineering and Technology Management

Zirger, BJ; Adler, T R (1998. ) Organizational Learning: Implications of a Virtual Research and Development Organization .16 (2 ) , American Business Review

Hartley, J L; Zirger, BJ; Kamath, Rajan (1997. ) Managing Suppliers for On-Time Performance in Product Development .15 (1 ) , Journal of Operations Management

Comer, James M.; Zirger, BJ (03-1997. ) Building a supplier-customer relationship using joint new product development .26 (2 ) , Industrial Marketing Management

Zirger, BJ (1997. ) The influence of development experience and product innovativeness on product outcome .9 (3 ) , Technology Analysis & Strategic Management

Zirger, BJ (1996. ) Newsletter: Perspectives on Defining Technology .8 (3 ) , Academy of Management TIM Division Newsletter

Zirger, BJ; Hartley, J.L. (05-1996. ) The effect of acceleration techniques on product development time .43 (2 ) , IEEE Transactions on Engineering Management

Zirger, BJ; Hartley, J L (1994. ) A Conceptual Model of Product Development Cycle Time .11 (03/04/19 ) , Journal of Engineering and Technology Management

Zirger, BJ; Maidique, Modesto A. (1990. ) A Model of New Product Development: An Empirical Test .36 (7 ) , Management Science

Zirger, BJ; Burgelman, R A; Maidique, M A (1988. ) Instructor"s Manual: Strategic Management of Technology and Innovation . R.D. Irwin & Company

Maidique, M A; Zirger, BJ (1985. ) The New Product Learning Cycle . (14 ) , Research Policy

Zirger, BJ; Maidique, M A (1984. ) A Study of Success and Failure in Product Innovation: The Case of the U.S. Electronics Industry .EM (4 ) , IEEE Transactions on Engineering Management

Invited Presentations

Zirger, BJ (11-2014. ) Creating Pathways to Higher Education: A Cross-disciplinary MOOC with Graduate Credit .AACSB Associate Dean"s Conference, AACSB, San Antonio, TX. Conference. . Level:International

Zirger, BJ (02-02-2009. ) Effective Use of On-Line Survey Tools: Survey Monkey .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langsam 480. Level:Local

Zirger, BJ (11-24-2008. ) Effective Use of On-Line Survey Tools: Survey Monkey .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langsam 480. Level:Local

Zirger, BJ; Escoe, Gigi (11-07-2007. ) Creating Effective Capstones .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langson 480. Level:Local

Zirger, BJ (10-24-2007. ) Effective Use of On-Line Survey Tools: Survey Monkey .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langsam 480. Level:Local

Zirger, BJ (10-01-2007. ) Improving Teaching and Student Learning .Beijing Jiatong University Delegation, UC, TUC, UC. Level:Local

Zirger, BJ (08-13-2007. ) Effective Use of On-Line Survey Tools: Survey Monkey .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langsam 480. Level:Local

Zirger, BJ (04-09-2007. ) Effective Use of On-Line Survey Tools: Survey Monkey .CET&L Workshop, CET&L, Lansam 480. Level:Local

Zirger, BJ (04-04-2007. ) Creating Effective Capstones .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langson 480. Level:Local

Zirger, BJ; Hall, Wayne (03-16-2007. ) Creating Effective Capstones .CET&L Workshop, CET&L: Center for the Enhancement of Teaching and Learning, UC: Langson 480. Level:Local

04-2014 Innovative Uses of Technology in Teaching Co-sponsored by the Center for the Enhancement of Teaching & Learning (CET&L) and the Faculty Technology Resources Center (FTRC), this award seeks to honor a faculty member who has applied technology in innovative and effective ways to enhance teaching and to improve student learning. This award comes with a $1000 honorarium. Level:University Type:Teaching

08-2013 Outstanding Service Award Awarded for year of extraordinary service to the Professional organization. Level:National Type:Service, Professional

04-2012 Faculty Senate University Service The University of Cincinnati will continue its tradition of honoring faculty for “Exemplary Contributions in Service to the University of Cincinnati.” The awards (two) are sponsored by the UC Faculty Senate. The awards will be given to full-time faculty members who have made significant and sustained service contributions to the University during their career at UC. Level:University Type:Leadership

05-2010 AFT&L Fellow Fellow of the Academy of Teaching and Learning Level:University Type:Teaching

2006 Outstanding Service Award Type:Service, Professional

05-2004 UC QSI Award - CoB"s Technology Team Co-director for the CoB Technology Team that received this award Level:University Type:Service, University

1978 Outstanding Leadership Award Type:Leadership

1977 Alpha Pi Mu Outstanding Senior Award

1977 Joseph Weil Award - College of Engineering Leadership Type:Leadership

1977 Omicron Delta Kappa - National Leadership Honorary Type:Leadership

1977 Tau Beta Pi - Engineering Scholastic Honorary Type:Scholarship/Research

1977 University of Florida Hall of Fame

1977 Who"s Who in American Colleges and Universities

1976 Alpha Pi Mu - Industrial Engineering Scholastic Honorary Type:Scholarship/Research

Dockery, Ashley Independent Study Status:In-Process 11-2008

Stanford GSB - Class of 1982 Reunion Commitee Member Type:Community Service Level:Public 2007 -2007

Anderson Hills United Methodist Church – Strategic Planning Process Facilitator Type:Community Service Level:Public -2004

Stanford GSB - Class of 1982 Reunion Committee Member Type:Community Service Level:Public -2002

Girls soccer, basketball and softball Assistant coach Type:Community Service Level:Public 1998 -2001

Administrative Board, Anderson Hills United Methodist Church Member Type:Community Service Level:Public 1991 -2001

Georgetown United Methodist Church Committee Member Type:Community Service Level:Public 1995 -1998

Stanford GSB - Class of 1982 Reunion Committee Member Type:Community Service Level:Public -1997

Girls Scouts Assistant Troop Leader Type:Community Service Level:Public 1995 -1997

Type:University Level:University

AFTL Secretary/Treasurer Type:University Level:University 09-2010

Blue Ribbon Task Force on AIT (Co-lead strategic planning process for vision of AIT in the next 10 years. ) Chairperson Type:University Level:University 06-2010

Faculty Senate Cabinet (Serve on the Faculty Senate cabinet and Senate as BoT representative. ) University Senate Service Type:University Level:University 09-2009

UCDirect Task Force Task Force Member Type:University Level:University 2005

Faculty Senate, BOT Representative (Attend UC BOT meetings to represent faculty issues and provide feedback or comments as requested ) Administrative Assignment, Other Type:University Level:University 09-01-2009 -08-31-2011

ITIE Task Force (Analyze and assess current ITIE system and make recommendations for modifications as needed. ) Administrative Assignment, Other Type:University Level:University 01-01-2009 -12-01-2009

Faculty Senate - At Large Senator University Senate Service Type:University Level:University 06-2007 -05-2009

Distance Learning Advisory Council Type:University Level:University 2001 -2008

Undergraduate Grade Appeals Committee (This committee evaluates appeals for exceptions to the College and University rules. ) Committee Member Type:University Level:University 12-2007 -06-2008

Faculty Senate Cabinet University Senate Service Type:University Level:University 09-2005 -01-2008

Faculty Senate IT Committee - Chair University Senate Service Type:University Level:University 09-2005 -01-2008

CET&L Search Committee - Interim Director Committee Chair Type:University Level:University 09-2007 -12-2007

ICL Steering Committee Administrative Assignment, Other Type:University Level:University 09-2006 -12-2007

e-Portfolio Task Force Committee Member Type:University Level:University 2006 -2007

Solar Decathlon Steering Committee Faculty Advisor Type:University Level:University 2006 -2007

Executive Technology and Strategy Committee Type:University Level:University 09-2005 -12-2007

ITIE and ATPC Committees Type:University Level:University 2005 -12-2007

Faculty Development Council Type:University Level:University 2004 -09-2007

Faculty Mentoring Program Faculty Mentor Type:University Level:University 2005 -08-2007

Faculty Senator - CoB Representative University Senate Service Type:University Level:University 06-2005 -05-2007

Innovation Imperative Committee Type:University Level:University 2005 -2006

UC Faculty Orientation - Presenter (Provided overview of the Faculty Senate ) Type:University Level:University 09-2006 -09-2006

Center for Educational and Technology Learning (CET&L) Summer Institute Workshop Organizer Type:University Level:University 2001 -2005

Preparing Future Faculty Technology session Type:University Level:University -2004

University Strategic Planning Process (UC/21) Type:University Level:University -2004

Center for Educational and Technology Learning (CET&L) Advisory Board Type:University Level:University 2001 -2004

University Research Council, Graduate Program Review Committee Type:University Level:University 2002 -2003

Faculty Mentoring Program Committee Member Type:University Level:University 1998 -2003

New Faculty Orientation Committee Member Type:University Level:University 1998 -2001

New Faculty Orientation Guest Speaker Type:University Level:University 1997 -2001

NCA Site Visit – Assessment of Student Learning Type:University Level:University -1999

Provostal Search Committee Type:University Level:University -1999

Kent State Masters of Science in Technology Program Program Reviewer Type:University Level:University -1998

Cincinnatus Competition Assessor Type:University Level:University 1997 -1998

Decanal Search Committee Type:University Level:University 1994 -1995

Univ. of Toledo"s Global Management of Technology program Program Reviewer Type:University Level:University -1993

Business Capstone (BA 580) Coordinator (Coordinate business captone development and teaching. Working with Unviersity committee to insure Gen Ed competencies are assessed and reported. ) Committee Chair Type:Departmental Service Level:Department 09-2008

RPT Committee - Chair, co-chair, member (RPT Committee (1995-96, Chair - 1997-98; 2000 –04, Co-chair - 2005-2007) ) Type:Departmental Service Level:Department 1995 -2007

Departmental IT & Multimedia Faculty Advisor Type:Departmental Service Level:Department 2003 -2006

Ph.D. Comp Exam - Evaluator, Chair and co-chair (Ph.D. comprehensive exam – Chair (1993)(1998), Co-chair (2004), evaluator (1991-95); (97); (98); (03/06); ) Type:Departmental Service Level:Department 1991 -2006

FDC Departmental Proposal (Co-wrote FDC proposal for facultyd evelopment funds - awarded $16,000 ) Committee Member Type:Departmental Service Level:Department 2005 -2005

PhD Program - Chair and co-chair (PhD Program (Co-Chair - 1998-99, Chair – 1999-01) ) Type:Departmental Service Level:Department 1998 -2001

Departmental IT & Multimedia Faculty Advisor Type:Departmental Service Level:Department 1996 -1999

Faculty Search Committee Type:Departmental Service Level:Department 1996 -1997

Course Development Committee - OB, OT, BP course Type:Departmental Service Level:Department 1995 -1996

Doctoral Research Colloquium Committee Chair Type:Departmental Service Level:Department 1994 -1995

Curriculum Revision Task Force Type:Departmental Service Level:Department 1991 -1993

BME Business Faculty Coordinator (Coordinate and recruit students to work with BME Medical Device capstones. Also provide BME capstone teams business lectures and review their team projects twice quarterly. ) Faculty Advisor Type:University/College Service Level:University 2005

Undergraduate Programs Committee Committee Chair Type:University/College Service Level:University 11-2008 -08-2009

Lindner Energize Task Force Type:University/College Service Level:University 2006 -2007

BBA Extend program – faculty and technology development Type:University/College Service Level:University 2005 -2006

Engineering ACCEND/MBA program development Type:University/College Service Level:University 2004 -2005

CoB Technology Council Type:University/College Service Level:University 2002 -2005

MBA Commencement Speaker Selection Committee Type:University/College Service Level:University -2004

Summer High School Honors Institute Type:University/College Service Level:University -2004

BBA/MS Program Assessment Committee Committee Chair Type:University/College Service Level:University 2003 -2004

Commencement Ceremonies (Except 2002 and 2003 ) Type:University/College Service Level:University 1992 -2004

Marketing Department Search Committee Type:University/College Service Level:University 2001 -2002

Doctoral Programs Committee Type:University/College Service Level:University 1998 -1999

College Instructional Technology Committee Committee Chair Type:University/College Service Level:University 1997 -1999

CBA Space Committee Type:University/College Service Level:University 1997 -1998

UCEP Business Strategy Competition Judge Type:University/College Service Level:University -1997

MBA Case Competition Type:University/College Service Level:University 1996 -1997

College Instructional Technology Committee Committee Member Type:University/College Service Level:University 1995 -1997

CoB Commencement Speaker Type:University/College Service Level:University 06-1995 -06-1995

MBA Case Competition Type:University/College Service Level:University 1993 -1994

Acad of MAnagement (TIM Division) (Responsible for funds planning and management for the Division"s work. ) Treasurer Type:Prof. Org. Level:Service to Professional Associations 01-2010

IEEE Transactions on Engineering Management Editorial Review Board Member Type:Prof. Org. Level:Service to Professional Associations 2002

Academy of Management (TIM Division) - Web site Chair (Originally developed and currently manage the division website. Our Division has over 1500 members. Also developed and implement an algorithm for matching the Division"s reviewers and papers for the annual meeting of the AOM. ) Type:Prof. Org. Level:Service to Professional Associations 1996

Academy of Management (Attend Board and program meetings ) Board of Trustees Type:Prof. Org. Level:Service to Professional Associations 08-08-2009 -08-11-2009

Academy of Management (Attend TIM Board meeting, Attend Pgm Chairs meeting, Attend TIM Division meeting ) Attendee, Meeting Type:Prof. Org. Level:Service to Professional Associations 08-2008 -08-2008

Journal of Engineering and Technology Management (Approx end date ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations -2006

Journal of Engineering & Technology Management Editorial Review Board Member Type:Prof. Org. Level:Service to Professional Associations 1997 -2006

Academy of Management ((Excpet 1999, 2000) ) Attendee, Meeting Type:Prof. Org. Level:Service to Professional Associations 08-1996 -08-2005

Academy of Management - TIM Division - ListServ Chair Type:Prof. Org. Level:Service to Professional Associations -2004

Academy of Management - All Acad Div Rep Officer, Other Officer Type:Prof. Org. Level:Service to Professional Associations 2002 -2004

Journal of Engineering & Technology Management Editorial Review Board Member Type:Prof. Org. Level:Service to Professional Associations 1997 -2000

Research Policy Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1999 -1999

Management Science (Approx end date ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1992 -1999

Academy of Management - TIM Division Executive Committee Member Type:Prof. Org. Level:Service to Professional Associations 1996 -1998

Academy of Management - TIM Division Session Chair Type:Prof. Org. Level:Service to Professional Associations -08-1998

Academy of Management - TIM Doctoral Colloquium faciltator Program Organizer Type:Prof. Org. Level:Service to Professional Associations -08-1998

Journal of Organizational Behavior (Approx end date ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1997 -1997

National Science Foundation (Reviewed grant proposals ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1997 -1997

Organization Science (Approx end date ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1995 -1997

Academy of Management - TIM Division Newsletter Committee Type:Prof. Org. Level:Service to Professional Associations 1994 -1997

INFORMS Session Chair Type:Prof. Org. Level:Service to Professional Associations 10-26-1997 -10-29-1997

Academy of Management - TIM division Type:Prof. Org. Level:Service to Professional Associations -08-1996

Production and Operations Management (Approx end date ) Reviewer, Ad Hoc Reviewer Type:Prof. Org. Level:Service to Professional Associations 1992 -1994

09-1991: TIM Division - Rep at Large - Elected (2 yrs), AOM Division Rep - Elected (2 yrs), Web Communications (12 yrs) Approximate start date Academy of Management, International

09-1991: Approximate start date Strategic Management Society, International

1990 -2000: Approximate start date, approx end date INFORMS (formerly ORSA/TIMS), International

MGMG CULTURE

Study Abroad (UAE) - second faculty

MBA CAPSTONE

MBA CAPSTONE

Study Abroad - U.A.E.

MBA Capstone

Business Strategy

BUS STRATEGY

Business Strategy

Business Strategy

International Business: Study Abroad Linz-Prague

International Business: Study Abroad Linz-Prague

MBA Capstone Experience

Ind Study

Product Design Studio

Product Design Studio

Business Strategy

Ind Study

Business Strategy

Corp Strategy

Business Strategy

MBA Capstone Exp

Corporate Strategy

Issues Sci & Tech - Honors

Business Strategy

Issues Sci & tech

Corporate Strategy

MBA Capston Exp

MBA Capstone Exp

Issues Sci & Tech - Honors

PhD Sem Strat Mgmt

Strategy Implement

Strategy Implement

11-12-2009 -11-12-2009 Creating Effective SLO A program to help faculty learn to develop student centered learning outcomes for their courses. , CET&L CIncinnati, OH Type:Workshop

09-2007 -08-2008 September Institute Program Working with a cross disciplinary faculty team (CoB, Eng, DAAP, IP) to develop models for collaborative learning. This work will result in a CET&L workshop on the topic and we hope some scholarly publications., CET&L Cincinnati, OH Type:Workshop